Building Changemakers · Ages 10–18

UNLOCK
YOU
POWER.

We introduce entrepreneurship early — not just to create businesses, but to shape who young people become. These skills, learned young, become a way of seeing the world. They cannot be unlearned.

A young woman with large, curly hair, smiling and sitting on an invisible surface against a yellow background, wearing a white sleeveless top and blue jeans.
Our Approach

LEARNING
ENTREPRE-
NEURSHIP
EARLY
IS LIKE
LEARNING
A LANGUAGE.

It doesn't feel like study. It feels like becoming.

The creativity, the resilience, the confidence to try something new and recover when it doesn't work — these aren't skills a student takes home from a workshop. They become part of who that student is. Absorbed young, they travel with that person everywhere, forever. Once learned, they cannot be unlearned.

🧒

Start as young as 10

The earlier entrepreneurial thinking is introduced, the more naturally it integrates into a young person's identity — not as a subject, but as a way of being.

💡

Entrepreneurship is the vehicle, not the destination

We use the lens of entrepreneurship to nurture meta-skills, YOU Power, and a growth mindset. The venture is the proof. The person is the product.

🌱

Skills that travel with them for life

Into school, careers, relationships, and communities. Students carry this way of seeing the world with them long after the program ends — and that changes everything.

🏘️

Ripples into the community

One empowered young person influences their family, peers, and neighbourhood. Investment in youth is investment in the resilience of the whole community.

100% of students reported
learning a new skill
89% launched an operational
business venture
92% program completion rate
including at-risk cohorts
9/10 parents saw positive change
within weeks
The
Student
Family & Peers School & Community Local Economy Future Workforce
The Community Dimension

ONE STUDENT.
INFINITE
RIPPLES.

When a young person learns to think entrepreneurially, it doesn't stay with them alone. It spreads — into their home, their school, their neighbourhood, and eventually their local economy. That's why we build communities around our programs, not just cohorts.

01

The student discovers their YOU Power

Confidence, creativity, and a growth mindset become part of who they are — for life.

02

Families and peers feel the change

9 in 10 parents report a positive shift in their child's attitude and mindset within weeks.

03

Communities invest through Train-the-Trainer

Our ToT model embeds this capacity locally — so the ripple keeps going long after the program ends.

04

Stronger communities, now and into the future

Young people who grow up thinking entrepreneurially become the innovators, leaders, and connectors every community needs.

What We Do

A TURN-KEY
LEARNING
SYSTEM

We partner with municipalities, Small Business Centres, nonprofits, and institutions to deliver early-stage entrepreneurial learning that strengthens — not replaces — existing pathways.

01 — 🎯

Evidence-Based Curriculum

Engaging, student-approved learning built on a competency-based assessment model. Proven across diverse cohorts — including at-risk youth — with and without stipends.

Ages 10–18 Applied Projects Self-Paced
02 — 🧠

Meta-Skills First

Beyond business basics. Every module is designed to build creativity, resilience, communication, critical thinking, self-efficacy, digital literacy, and community connection — skills that last a lifetime.

Growth Mindset Confidence Collaboration
03 — 🚀

Real Venture Launch

Students don't just learn about business — they build one. Live coaching, community pitches, and mentorship carry every student from spark to operating venture.

Live Coaching Community Pitch Market Day
Core Competencies

THE SKILLS
THAT
LAST
A LIFETIME.

We call them meta-skills — the foundational human capacities that drive long-term success in any career or entrepreneurial path. Every module builds them in parallel with business knowledge. They're not taught as abstract concepts. They're experienced, practised, and embodied through doing real things that matter. That's what makes them stick.

💡

Creativity & Innovation

🔥

Confidence & Self-Efficacy

🗣️

Communication

🌱

Growth Mindset

💪

Resilience

🧩

Critical Thinking

📱

Digital Literacy

🏘️

Community Connection

Human & interpersonal skills
Mindset skills
Knowledge & analytical skills
Community & civic skills
A Message from our Founder

THIS IS HOW
WE CHANGE
THE WORLD.

"I started this because I knew that the earlier we introduce young people to their own power, the more likely they are to carry it with them — and use it for something good."

The YOU Power Project exists at the intersection of human potential and community strength. We believe that entrepreneurship, introduced early and delivered with heart, isn't just an economic tool — it's a lens through which a young person learns to see themselves, their ideas, and their community as worthy of investment.

We don't just measure success by the number of businesses launched. We measure it by the look on a young person's face when the lightbulb goes off. When they realise what they're capable of.

Jessica Flynn

Founder & CEO, The YOU Power Project™

Woman with shoulder-length brown hair smiling and holding a large purple sign that says "You Power."
Partner Voice

"This program is a powerful catalyst for confidence, creativity, and future success — and wouldn't be possible without the energy and leadership of Jessica."

Gillian Fairley — General Manager, Community Futures South Georgian Bay, 2025

92%

program completion rate — including at-risk cohorts, with and without stipends

88%

of participants launch a real, operational business venture during the program

9/10

parents report measurable positive change in their child's mindset within weeks

Student Success

REAL KIDS.
REAL
VENTURES.

These aren't simulations. Our students discover their YOU Power, then they use it. Products, services, ideas — launched, sold, and operating. The next one could be in your community.

Dalilah · 15

Lylah Bear

Organic skincare designed for youth skin

Charlotte · 14

Charlotte's Pet Services

Dog walking and pet sitting

Excel · 13

Outdoor Pros

Snow shovelling and lawn care

Taliah · 15

Box Party & Co

Curated event and celebration boxes

Eden · 15

Kid-Dangered

Kids website for endangered animals

Demoy · 16

Chef Demoy

Cooking school, cookbook & YouTube

Payton · 11

Lavender Scoops

Artisan lavender ice cream

YOU?

The next changemaker is in your community.

How We Deliver

SIMPLE.
PROVEN.
POWERFUL.

01

Partner Intake

We scope your goals, audience, and budget — then build a custom proposal designed to maximise your investment and your community impact.

02

Community Launch

Custom landing pages, student onboarding, and community marketing material — all handled by our team. Minimal lift on yours.

03

Program Delivery

Live coaching, YPLS™ platform access, curriculum facilitation, and ongoing support throughout the full program.

04

Impact Report

Every program concludes with a full IMPACT report — competency data, completion stats, venture outcomes, and community investment ROI.

Most clients give us their budget and we build the best possible solution to maximise their investment. No two programs are identical — every community gets a solution designed specifically for them.

app.theyoupowerproject.com

Welcome back, Jordan 👋

Your YOU Power journey is live.

87 YPU Score™
4–6 Grade Band
Wk 4 Progress

Competency Growth — YPLI™

Confidence
82%
Critical Thinking
75%
Financial Literacy
68%
Communication
91%
New: YPLS™ Software

DATA-DRIVEN
YOUTH
LEARNING

The YOU Power Learning Solution (YPLS™) delivers personalized learning journeys, real-time competency tracking, and partner-facing reporting — all in one safe platform.

📊

YOU Power Learning Index™ (YPLI™)

Proprietary scoring tracking individual growth across 8 meta-skill competencies — reportable, meaningful impact data for partners and funders.

🎓

A Proven Competency Framework

Our curriculum is built around four core domains — Believe, Observe, Shape/Solve, and Share — delivered in a spiral of increasing depth across grade bands. Students don't just learn entrepreneurship. They grow into it.

🔒

Built with Safety at the Core

Designed for youth from the ground up. Privacy, safety, and accessibility are foundational to how we build and deliver — not afterthoughts. We are committed to meeting the highest standards of compliance as we grow.

The Bigger Picture

LOCAL
INVESTMENT.
GLOBAL
IMPACT.

When communities invest in young people's foundational skills and identity — through early entrepreneurial education — the ripple effects are long, wide, and measurable. Our work translates global development goals into tangible, community-level outcomes that funders, governments, and institutions can stand behind.

SDG 4 — Quality Education SDG 8 — Economic Growth SDG 10 — Reduced Inequalities SDG 11 — Sustainable Communities
SDG 4

Quality Education

Equipping youth with future-ready skills through experiential, real-world learning that goes far beyond the traditional classroom.

SDG 8

Decent Work & Growth

Building entrepreneurial literacy early supports long-term workforce participation, self-employment, and economic resilience.

SDG 10

Reduced Inequalities

Expanding access to entrepreneurship education for youth who may otherwise be excluded due to age, income, or geography.

SDG 11

Sustainable Communities

Empowering young people to contribute meaningfully to the places they live — building stronger, more innovative local economies.

"Our work translates global goals into measurable, community-level outcomes."

— Jessica Flynn, Founder & CEO, The YOU Power Project™

We are proud to align our work with the United Nations Sustainable Development Goals — not as a checkbox, but as a genuine commitment to building a more equitable, innovative, and connected world. One young person, one community, one ripple at a time.

Trusted Partners Across Ontario & Growing Globally

Simcoe County EDO Community Futures SGB Grey County Small Business Enterprise Centre· SGB SBC Barrie · Simcoe SGB Enterprise Centre Invest Barrie Bright Futures Barrie GB Accelerator Town of Collingwood The Blue Mountains Wasaga Beach Clearview Township Saugeen Connects

READY TO
CHANGE
FUTURES?

Every community has young people with the spark. Every young person has YOU Power waiting to be discovered. Let's build something together — for them, for your community, and for all of us.